Journal of Business Theory and Practice (JBTP)

ISSN (Print): 2372-9759
ISSN (Online): 2329-2644
APC: ¥: 2300 CNY
Databases: ✥CNKI,
Publishing Time: Acceptance 3-4 Months

Journal of Business Theory and Practice (JBTP) Is the official open access journal of Scholink. In order to give all researchers equal opportunity to share their ideas, JBTP adopts double-blind peer-review. 


Aims & Scope

Journal of Business Theory and Practice (JBTP) Is the official open access journal of Scholink. In order to give all researchers equal opportunity to share their ideas, JBTP adopts double-blind peer-review. 

Aims

  • To provide an official, open-access platform for researchers worldwide to share ideas and advance knowledge in business theory and practice.
  • To ensure equal opportunities for all researchers to contribute their work through a rigorous double-blind peer-review process.
  • To foster academic exchange and interdisciplinary collaboration in business studies.
  • To promote innovative research and practical solutions for modern business challenges.

Scope

The journal covers a wide range of topics related to business theory and practice, including but not limited to:

Business Theory and Management

  • Organizational behavior, including leadership, motivation, and workplace dynamics
  • Strategic management, including competitive strategy, corporate governance, and business models
  • Entrepreneurship, including startup development, innovation, and small business management
  • Business ethics and corporate social responsibility, including ethical decision-making and stakeholder management

Applied Business and Industry Practice

  • Marketing and consumer behavior, including brand management, digital marketing, and customer relations
  • Finance and accounting, including corporate finance, financial management, and accounting practices
  • Operations and supply chain management, including logistics, production planning, and quality control
  • Human resource management, including talent development, recruitment, and organizational culture
Journal of Business Theory and Practice welcomes researchers from around the world to submit their work. All manuscripts undergo a double-blind peer-review process to ensure equal opportunities for all contributors, as well as to maintain the quality and academic integrity of published content. As the official open-access journal of Scholink, JBTP is dedicated to advancing research and practice in business studies.